Mandy’s Media Blog
Friendly tips and tricks for your websites, marketing, and branding.
Elements of a Great Author Website: Consistency
The key to maintaining a great author website is consistency. That probably sounds funny coming from someone who just took a one week vacation that spanned 2 whole weeks, but it's still true. When I am not vacationing or playing hookey from my work, I try to stick to...
Elements of a Great Author Website: You
You are probably the most important element of your author website. As I have sad before your first goal should always be encouraging people to know you, like you and trust you. Notice the key word there is "You." People need to be able to know you in order to...
Elements of a Great Author Website: Links
The question for authors is no longer "Do I need a website?" but rather "What do I need on my website." A lot of little things go into making a great author website. Today I want to talk about links. Links come in all shapes and sizes. They are the foundation of the...
Know me, Like me, Trust me–oh yeah, and read my book
Repeat after me: know me, like me, trust me. This is the key to selling anything, including books. If you have this, you don't need to promote your book, you just wave it in front of their faces, flash your pearly whites and they will want it. If they don't know...
Google Apps For Writers
Google has an App for just about everything--if you need something Google probably has a thingy that does it. If you want a stock tip: buy Google. Seriously! There are several useful Google Apps for writers, especially if you have a blog. If you haven't already, you...
Be sociable first!
How many people have ever waited with baited breath to see if someone will comment on their latest and most wittiest blog post? It's about as useless as you sitting at home by the phone, hoping for someone to call you. So how do you get people to start being...
Fool proof 2 step guide to marketing your book creatively
Tired of pumping out the regulation 5 Blog posts, 2 dozen Tweets and 10 hours of Facebook per week and getting nothing in return? Get Creative! There are a lot of ways to market a book on the Internet: Ads, Press Releases, You Tube, Facebook and Twitter etc. These...
Blog Quality on a Time Budget: The Mythical Beast of the Internet?
Have you ever wanted to look up information on something. You do a search on the Internet, and read a few "informational" blog posts, only to find that you don't really feel like you found any information at all. It's enough to make you wonder why you got rid of...
Be a responsible Social Media citizen part 2
My last post was about sharing. Sharing stuff that is worth sharing is important and it's not good to be apathetic about it. This post is about providing stuff that is worth sharing. This is the other side of the coin. Being original and providing something of value...
Be a responsible Social Media citizen!
Social Media is all about sharing. You need to create something worth sharing and you need to put it out there so people can find it. Who are the people that share it though? How do you make sure they share it? As good as your content is sometimes people just don't...
SEO Today: Search Engine Optimization is about people not robot spider slaves!
SEO is about people Hello Website owner. We found your page using Google and we would like to offer you our SEO services so that you can be found on Google! I get this kind of e-mail now and then, but I don’t really get them. Why exactly do I need them? No...
Making Media Manageable…
...Or How not to Waste all your time on Facebook The biggest and, to be honest, quite valid complaint about Social Media is that it's a time-sink. Especially for someone like me, who works at home on her computer. If you have plenty of time left in your day, there...